Laguna Beach, CA – October 9, 2014. ePath Digital and Complete Senior, Inc. are proud to announce the re-branding of completesenior.com and CS Magazine to NowItCounts.com and NiC Magazine. The website and magazine will continue to be the must-know destinations for all Americans 50+.
Common to both NowItCounts.com and NiC Magazine is crucial information that impacts the health, money and family of everyone 50+. Additionally, NowItCounts.com and NiC Magazine will continue to be the most reliable resources where adults 50+ can read about their favorite celebrities in exclusive interviews, learn about unexpected travel destinations, discover the best in food and drink, take expert beauty advice, entertain themselves with games and devour provocative entertainment features.
"I can’t properly express how excited I am to editorially and creatively helm the beautifully re-branded website and magazine," says Richard Pérez-Feria, NowItCounts.com and NiC Magazine’s Vice President, Editor in Chief. "NowItCounts.com and NiC Magazine mirror perfectly the life-affirming content we’ve been providing since our launch. I also love the new name because it reflects how my team and I approach every story, every feature, every cover of the magazine and the website’s homepage. I know NiC will catch on like wildfire."
“It’s always a difficult decision to re-brand an ever-increasing media entity, but we feel that NowItCounts.com and NiC Magazine best reflect the relevant content and our company’s philosophy perfectly,” says Bill Baskin, Chief Executive Office of ePath Digital and Complete Senior, Inc. “In many significant ways, nothing is different today except the name—the stories are as compelling as ever, the design is striking and the future is bright. We’re so happy that NiC is here and know you will be, too.”
Link to NowItCounts.com
ePath Digital provides high quality consumer Internet traffic to a number of financial service industries, including the insurance and reverse mortgage sectors. ePath Digital is also the publisher of NowItCounts.com and NiC Magazine. With extensive industry experience and high integrity, ePath Digital’s goal is to fulfill campaigns that deliver a strong ROI for its advertisers. ePath Digital’s founders have more than half a century of internet marketing experience, dating back two decades. For more information visit epathdigital.com.
Complete Senior, Inc., publisher of NowItCounts.com and NiC Magazine, is a subsidiary of ePath Digital and is based in Laguna Beach, CA.